July 8, 2025

Deadmau5 is an example for product managers

What PMs can learn from Deadmau5 and the creation of the song "The Veldt".

"The song was initially created during a 22-hour live streaming session in March 2012. The following day, Zimmerman (Deadmau5) found Chris James, who created his own vocal rendition of the song, via Twitter. Zimmerman was impressed with James' vocals, particularly with the lyrical references to the Ray Bradbury story, and confirmed that the official release of the song would include James' vocals." - From Wikipedia.

The discovery was actually captured during the livestream and is now hosted forever on Youtube.

The song currently has 86M streams on Spotify.

PMs - Even though you might think you know better. Listen to your users, you might be missing more gems than you know. You're never that good that you don't need user feedback.

Wishing you all a "The Veldt" moment.